List of most-viewed Instagram reels

The list of the most-viewed reels on Instagram is ranked based on total view count.

As of December 19 2025, the most-viewed Instagram reels are as follows:

Rank Creator / Campaign Description Views (approx.) Ref(s)
1 Deepika Padukone (HiltonIt Matters Where You Stay) Promotional reel featuring Padukone as Hilton’s global ambassador 1.9 billion [1][2]
2 Hardik Pandya (BGMI – Take the Shot) Gaming collaboration with Battlegrounds Mobile India 1.6 billion [3]
3 BGMI – Flex Your New Phone Heartwarming father–son themed gaming reel 1.4 billion [4]
4 Lionel Messi Paid partnership with Mastercard 1.2 billion [5]
5 Sajid Shaikh Paid collaboration with Samsung 1.1 billion [6]
6 Narendra Modi Tour to Vantara 1 billion [7]
7 Lionel Messi Paid partnership with Mastercard 1 billion [8]
8 Anthony Butenyi Corrupted trombone practice video 936 million [9]
9 Ranveer Singh (BGMI) Celebrity promotional reel 877 million [10]
10 BGMI (unnamed) Gameplay themed viral reel 840 million [11]
11 Gorunmez Kazalar – AI Videos Creator Humorous AI Trampoline reel 837 million [12]
12 Ed Sheeran Symmetry featuring Karan Aujla out now 775 million [13]
13 Sarcasm_in._.blood (in collaboration with Canva India) Creative typography-based reel created using Canva tools 660 million [14]
14 Martin Garrix and Lauv Behind the scenes of the "MAD" music video 632 million [15]
15 Muhammed Riswan – Has anyone seen the ball? Freestyle football clip filmed near a waterfall 619 million [16]
16 ladkahai99 – Dubara dekho Funny barber reel 546 million [17]
17 Fiske AI – Yacht jump splash Humorous AI reel 521 million [18]
18 Anwar – Chain game strong Humorous chain reel 512 million [19]
19 The Pointer Brothers Billiards comedy skit 507 million [20]
20 VertexCGI — XXL Human Tennis Epic human attraction reel 501 million [21]

See also

References

  1. ^ "Top 10 most viewed Reels on Instagram: Deepika Padukone sets record". The Indian Express. 2025-08-01. Retrieved 2025-08-29.
  2. ^ "Deepika Padukone's reel hits 1.9B views, breaks world record". Her Zindagi. 2025-08-02. Retrieved 2025-08-29.
  3. ^ "Top 10 most viewed Reels on Instagram: Deepika Padukone overtakes Hardik Pandya". Daily Jagran. 2025-08-03. Retrieved 2025-08-29.
  4. ^ "Most viewed Instagram reels". Her Zindagi. Retrieved 2025-08-29.
  5. ^ "Priceless". www.instagram.com. Retrieved 2025-12-19.
  6. ^ "Giveaway". www.instagram.com. Retrieved 2025-11-26.
  7. ^ "An effort like Vantara is truly commendable". www.instagram.com. Retrieved 2025-03-04.
  8. ^ "When the game you love, loves you back". www.instagram.com. Retrieved 2025-12-19.
  9. ^ "Is this creativity?". www.instagram.com. Retrieved 2025-09-26.
  10. ^ "Top 10 most viewed Instagram reels globally". The Indian Express. Retrieved 2025-08-29.
  11. ^ "Most viewed Instagram reels in the world". Daily Jagran. Retrieved 2025-08-29.
  12. ^ "A woman standing at the edge of an overpass…". Instagram. Retrieved 2025-12-22.
  13. ^ "Symmetry featuring @karanaujla out now". Instagram. Retrieved 2025-12-13.
  14. ^ "Canva collaboration reel". www.instagram.com. Retrieved 2025-12-19.
  15. ^ "Behind the scenes of the "MAD" music video". Instagram. Retrieved 2026-01-31.
  16. ^ "Kerala boy's football reel becomes Instagram's most viewed". The Times of India. 2025-07-18. Retrieved 2025-08-29.
  17. ^ "Dubara dekho😂". Instagram. Retrieved 2025-12-24.
  18. ^ "Fiske AI viral yacht jump reel". Instagram. Retrieved 2025-12-02.
  19. ^ "Chain game strong⛓️". Instagram. Retrieved 2024-12-06.
  20. ^ "Billiards comedy skit". Instagram. Retrieved 2026-01-31.
  21. ^ "Instagram". www.instagram.com. Retrieved 2025-11-04.